Surveying Your School’s Parents About “The Experience” of “Their” School
Continuing on from last week, “The Experience” is one of your school’s keys to successful student retention – or should […]
“But Parents With Young Children Aren’t Moving Into My Community”
How many times have we heard about changing demographics, changing economic circumstances and changing attitudes based on the consumer’s experience […]
Publication and Placement For Your School’s “Remarkable”/”Distinctive” Qualities
Can you guess the two key places where you need to publish your school’s remarkable qualities? If you said 1) […]
Prepare Your School’s Marketing Materials
Now that you’ve determined the three to five traits that make your school “remarkable,” or, perhaps, “distinctive,” in the minds […]
Enrollment Planning For NEXT YEAR Has Begun!
October 1st is a very important time for school administrators. It’s the beginning of the next school year! Not for […]
Have You Determined What Makes Your School “Remarkable?”
The school year is in full swing! Remember when September was the month for parent nights so they could visit […]
What Makes Your School Not Just “Different,” But “Remarkable?”
Now that you know what your school’s strengths are, the next step is marketing them to the community. While that […]
Lead With Your Strengths…Or, More Correctly, Lead TO Your Strengths
Now that you’re aware of your school’s strengths, opportunities, weaknesses and threats and have reviewed your strengths again, it’s time […]
Refine Your School’s SOWTS Analysis into a STOWS
In last week’s Advancementality article, I mentioned the importance of having an SWOT or TOWS analysis, and encouraged you to […]
Where Are You Now, Where Do You Want To Be, and How Will You Get There?
In the most simplistic terms, these are the three steps involved in the strategic planning process. The questions asked in […]