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Systems Thinking to Assist Schools Form a Firm Financial Foundation

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Category: Marketing

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Remarkable Ideas That Raise Money

January 12, 2026January 9, 2026 MVZ

You can find so many interesting, as well as remarkable, items on the Internet.  Truthfully, you can find just about […]

Marketing

10 Pages Every School Web Site Should Have – And Today’s Optimization Requirement

January 5, 2026January 3, 2026 MVZ

As we begin a new year, here’s a resolution you NEED to make for your school – “Update/get a new […]

Marketing

What I’ve Learned This Year: 2025

December 29, 2025December 29, 2025 MVZ

As has become the tradition, the last Marketing Matter of the year is a compilation of what I’ve learned since […]

Marketing

3 Questions to Think About During the Christmas Season…OK, 5 Questions

December 22, 2025December 22, 2025 MVZ

Why 5? Because 3 leads to 4 leads to 5 – and it’s the fifth element that’s necessary to complete […]

Marketing

Planning for Catholic and Christian School Celebration Events in 2026

December 15, 2025December 15, 2025 MVZ

Advent is a season of preparation.  But I will bet you anything that if you lead a Catholic school or a […]

Marketing

Writing For Email

December 8, 2025December 9, 2025 MVZ

A number years ago, I subscribed to a service now called Outstand (http://www.outstand.com)  to keep in better contact with my […]

Marketing

7 Essential eNewsletter Groups

December 1, 2025November 27, 2025 MVZ

After publishing last week’s article about having at least 2 eNewsletters (one for internal constituents and one for external constituents) […]

Marketing

Your School’s Electronic Communication Update

November 24, 2025November 24, 2025 MVZ

About 15 years ago, this article was titled, “Does Your School Have a eNewsletter?” About 10 years ago, it was […]

Marketing

The Goal of Marketing is NOT to Increase Enrollment

November 17, 2025November 17, 2025 MVZ

It’s my hope that when you read the title of this Marketing Matters column, you’ve said, “What? Then what is […]

Marketing

Put the System – Not Just the Process – in Place

November 10, 2025November 10, 2025 MVZ

If you’ve subscribed to my weekly newsletter, you’ll know that it’s titled, “The KARVE,” and has a picture of a […]

Marketing

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